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We analyzed the top 30 D2C and legacy jewelry brands across the US, UK, and India, studying 1,500+ active Meta ads from Q4 2025 through Q1 2026. This report breaks down what creative formats actually drive revenue, which hooks convert.
Research-backed hook patterns from 400+ real ads, built on psychological mechanisms and tested at scale. Hooks averaged 23–41% higher CTR vs. generic copy. Research window: Q4 2025–Q1 2026.
Three AI-generated ads. Two campaign types. ₹1.3L in real client spend. Every brief, every decision, and every data point — documented.
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