An infographic is a secondary listing image that explains the product with a few words and callouts. Many shoppers see it on a phone first.
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An Amazon product infographic is a secondary listing image that pairs the product with short text: its features, dimensions, materials or setup steps. Amazon's bans on text, logos and graphics are written for the main image, so infographics go in the slots after it. Each one should make a single point that reads on a phone screen.
Last updated · QuickAds Editorial Team
Amazon staff describe secondary images as close-ups, other angles, size comparisons and usage instructions. Infographics carry the ones that need words.
The product with its measurements drawn on, or beside something of known size.
Three or four short labels pointing at the parts that matter, each a few words long.
A crop of the surface with the material named, so the texture shows at phone size.
Three numbered frames, one action each, for products that need setting up.
Generated stand-in
Generated stand-inWhat secondary images can show, from Amazon staff. Source A staff reply that allows no added text. Source
Good infographic design starts with the point, before any layout. If the point needs more than a line, it needs two images.
List what shoppers ask before they buy: the size, the material, what's in the box, how it works. Give each one its own image.
One busy image lists every feature at once, and none of them can be read on a phone.
Our team: we draft the points from your reviews, questions and bullets, and you approve them.
Each infographic starts from a clean product image with room left for the words.
Text gets laid over a busy lifestyle photo, and the words disappear into the background.
Software: product scenes and clean cutouts from one photo, in 10 aspect ratios on the standard setting.
Our team: we make the base with clear space where the callouts will go.
Big type, few words, strong contrast. Check it at the size of a phone thumbnail before you sign it off.
The callouts get set on a desktop screen and shrink to nothing in the mobile gallery.
Our team: we lay out the callouts in your brand's fonts and colors and check each one at phone size. The software has no infographic generator, so this step is done by people.
Every number on the image has to match the bullets, the description and the product itself.
The image says 1.2 L, the bullets say 1 L, and a review points it out.
You: upload the images to the listing in Seller Central.
Our team: a person checks every figure against your product data before the files reach you.
Most of these show only at phone size, so check every image there before upload.
| Problem | Why it happens | The fix |
|---|---|---|
| Too many words | Every feature gets squeezed onto one image | Fix it with one point per image and four words per callout or fewer |
| Text on a busy photo | The base image has no clear space | Fix it by starting from a cutout or a plain background with room for text |
| Text on the main image | The infographic gets uploaded in the first slot | Fix it by keeping the pure-white image first and the infographics after |
| Numbers that disagree | The image was made before the spec changed | Fix it by checking every figure against the current bullets before upload |
| Type too small | The layout was approved on a desktop screen | Fix it by reviewing every image at thumbnail size on a phone |
| Another brand named | A "compared to" panel names a rival | Fix it by comparing your own sizes or models instead |
Amazon's guidance on secondary images comes from Amazon staff replies in the Seller Forums, read on October 21, 2026. Image sizes are from Amazon's product photo guide. Source
An Amazon infographic is a secondary listing image that pairs the product with short text, such as its dimensions, materials, features or setup steps. It sits after the main image, which must stay on pure white with no text. A good infographic makes one point and reads on a phone, where many shoppers first see the listing.
Pick one point, such as a dimension or a material, and start from a clean product image with room for text. Add a short headline and a few callouts in large type with strong contrast. Check it at phone thumbnail size, make sure every figure matches the bullets, then upload it as a secondary image in Seller Central.
Infographics upload like any other listing image: open the product in Seller Central, go to its images and add them in the slots after the main image. Selling through FBA doesn't change the process. Keep the pure-white image first, since the text rules apply to the main image, and check your category's style guide before you upload.
On the main image, no: Amazon's rules ban text, logos, graphics and watermarks there. Secondary images are where sellers put dimensions, features and steps. Amazon's public guidance on text in secondary images is thin, and some staff replies say listing photos shouldn't carry added text at all, so check your category's style guide before you design.
The same as any listing image: the longest side between 500 and 10,000 pixels, with 1,000 or more so shoppers can zoom. A square image keeps the gallery even. Set the type large enough to read on a phone, since the image is scaled down in search results and in the gallery.
Yes, as a managed service. Our team picks the points from your reviews and bullets, makes the base image, lays out the callouts in your fonts and colors, and checks every figure before the files reach you. The software makes the product images they start from, and has no infographic generator. You upload the files in Seller Central.
QuickAds is a performance creative company that runs the whole chain: creative intelligence, creative strategy, creative production, influencer marketing and campaign management. Infographics are part of the production link, planned with the rest of your Amazon product photography and your A+ content.
Tell us what you sell, where you sell it and roughly how many products. We'll come back with which products to start with, and the images or videos each one needs.
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