ROAS stands for Return on Ad Spend—it’s how much you make for every $1 spent.
Use the ROAS formula: Revenue ÷ Ad Spend. Our ROAS calculator does it for you instantly.
Depends on your industry, but generally 3–4x is solid. Our tool shows you your break even ROAS so you know where profit starts.
ROI includes all costs, ROAS focuses only on ad spend performance. Both matter, but ROAS tells you how your ads are really performing.
Yes. By showing which campaigns to scale and which to cut, you’ll consistently get more return for every dollar spent.