AI handles form · humans own substance
For retailers · FMCG and retail page set

Your retail media network has the inventory. Your suppliers need the ads.Your private label needs them too.Every week, every promotion.

Retail media grows when brands can show up with creative that fits your formats. Many of your long-tail suppliers can't. That is unsold inventory with a fixable cause.

100+
Assets a month, per brand
5 to 7 days
Brief to delivery
32M+
Ads read before every brief
$200M+
Ad spend managed
Talk to our team

Tell us the brand, the markets and the retailers that matter. We come back with what is missing on your digital shelf by market, what the first month of creative would look like and one number.

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No card. We reply within one working day.

  • A read of your product pages and live ads, retailer by retailer, market by market
  • The asset count your market and network mix actually needs each quarter
  • A first-month plan: concepts, formats, creators, turnaround
  • One number per brand or market. No hourly billing, no roster fees
The short answer
In one paragraph

Retailers and retail media networks need creative in three places: their own promotions and private label, ads for supplier brands across onsite placements, and offsite social and video. QuickAds produces all three as a managed creative service, at 100+ assets a month in 5 to 7 day cycles, built to your network's specs and brand standards.

Key takeaways
  • Creative is a retail media growth lever.Suppliers spend when they have ads that fit your formats.
  • The long tail needs help.Smaller brands often lack assets for display, video and offsite.
  • Private label deserves brand-grade creative.Own brands compete with national brands on the same digital shelf.
  • Offsite is where quality shows.Social and streaming placements need full creative, not packshots.
  • One partner, three jobs.Retailer promotions, supplier ads and offsite creative from one pipeline.
Myth and reality

What people assume. What actually happens.

eMarketer expects Amazon and Walmart to capture $9.42 billion of the $10.53 billion in new US retail media spend in 2026. Every other network is competing for what is left, and the creative suppliers bring is part of how they compete.

Large brands arrive with agencies and assets. The long tail of suppliers often arrives with a packshot, or not at all. Meanwhile the retailer's own team is producing weekly promotions, private-label content and offsite campaigns. This page covers where creative limits retail media growth and how QuickAds fills the gap.

What people assume

Self-serve tools mean suppliers can make their own ads.

What actually happens

Self-serve tools place ads. They do not shoot, design or cut them, and small suppliers rarely have anyone who can.

What people assume

Supplier creative is the supplier's problem.

What actually happens

When it is missing or weak, it becomes your unsold inventory and your cluttered product pages.

What people assume

Private label sells on price alone.

What actually happens

Own brands sit next to national brands with whole agencies behind them. Thin content makes a good product look like a compromise.

Section 01

Where creative limits retail media growth

Suppliers without assets

A supplier with two packshots cannot run video or offsite, however good your audiences are. Self-serve tools help large brands more than small ones.

Ads that look bolted on

Supplier creative varies widely in quality and in fit with your site. Shoppers notice.

Weekly promotions at weekly speed

Circulars went digital. Promotions, seasonal events and price messaging need fresh assets every week across app, site, email and social.

Private label without a brand team

Own-brand ranges often have hundreds of SKUs and very little content, competing with national brands that have whole agencies.

How it works

What QuickAds does for retailers

Step 1 of 5
01

Creative for supplier brands

A managed service your retail media team can offer suppliers: display, sponsored brand, video and offsite assets built to your specs and approval rules. Scope and commercial model agreed with your team.

02

Private-label catalog enrichment

Lifestyle images, SKU cards and short videos for own-brand ranges, built from your product feed. See catalog ads.

03

Weekly promotion creative

Promotion, seasonal and price assets for app, site, email and social on your calendar, in 5 to 7 day cycles.

04

Offsite social and video

Full social, creator and video creative for offsite campaigns, with creators sourced through Remy, our influencer agent.

05

QA and learning

Every asset checked frame by frame against your brand standards and policies, with a weekly read on which creative performed by placement.

Section 03

How it runs

Start with one category or supplier tier

Pilot with one category or a group of long-tail suppliers, then extend once the workflow is proven.

Your specs, your approvals

We build to your network's formats, safe zones and creative policies, and route assets through your approval flow.

Fees

Managed creative capacity starts at $5,000 a month. Programs covering several categories or supplier creative services are scoped on the first call.

Schedule a call or read the retail media advertising guide and the digital shelf guide.

Watch it work, read the data

Proof before the call.

Watch it work

Read the data

FAQ

Questions teams ask first.

How can a retail media network grow supplier spend?

By removing the reasons suppliers hold back: unclear results, high minimums and missing creative. Creative is the easiest to fix. When a supplier can get display, video and offsite assets built to your formats in days, the campaign stops waiting on their production schedule. QuickAds runs that production as a managed service.

What does a retail marketing agency do?

A retail marketing agency helps retailers promote stores, ranges and offers: weekly promotions, seasonal campaigns, private label, loyalty and increasingly retail media. QuickAds focuses on the creative side of that work, producing promotion, catalog, social and supplier ad creative at volume, alongside the retailer's own marketing and media teams.

Can you produce creative for our supplier brands?

Yes. We can produce display, sponsored brand, video and offsite assets for supplier brands to your network's specs and approval rules, as a service your retail media team offers. The commercial model, whether billed to you or to the supplier, is agreed with your team on the first call.

Do you work with private-label ranges?

Yes. Private-label ranges often have hundreds of SKUs and little content. We turn your product feed into lifestyle images, SKU cards and short product videos, then keep them current as packs and ranges change, so own brands look as complete online as the national brands beside them.

How fast can you produce weekly promotion creative?

Batches ship in 5 to 7 days from an approved brief, and a managed pod produces 100+ creatives a month. For weekly promotions we work ahead of your promotional calendar, so each week's assets are ready before the offer goes live across app, site, email and social.

Go deeper

The FMCG and retail page set.

Meet the expert behind this page
Nitin Mahajan, Founder and CEO of QuickAds

Nitin Mahajan, Founder and CEO, QuickAds

Nitin runs QuickAds, the creative intelligence and production company behind this page: 70+ people across India, Singapore, Canada and the US, and more than $200M of ad spend managed. Before QuickAds he was early at two companies that went on to become unicorns. This page comes out of the calls he has with FMCG and retail teams every week. Connect on LinkedIn